Fill Your Pipeline With Qualified Leads Without Wasting Ad Spend
Generate More Leads. Close More Clients.
We help service-based businesses consistently attract high-quality leads through precision-targeted ads and conversion-optimized funnels.
Fill Your Pipeline With Qualified Leads Without Wasting Ad Spend
Generate More Leads. Close More Clients.
We help service-based businesses consistently attract high-quality leads through precision-targeted ads and conversion-optimized funnels.
We Understand Service Businesses
Most agencies treat service-based lead gen like eCommerce. We don’t. Whether you’re a real estate consultant, clinic, SaaS product, or local service provider, your strategy needs to reflect your customer journey, not someone else’s.
Common Pain Points We Solve
- Paying for junk leads that never convert
- High CPL with no real return
- Ad messaging that doesn’t resonate
- No funnel from click to booking
- Inconsistent lead flow
Results We've Delivered
Reduced cost per lead by 50% for a makeup artist
Increased lead count by 30% and improved lead quality for a travel agency
Cut CPL by 52% for a real estate brand
3x more lead form submissions in 14 days
Improved booking show-up rates via WhatsApp retargeting flows
What Makes Our Process Different
A Strategy Built for the Service Sales Cycle
1. Industry-Specific Targeting
Audience and location strategy customized to your niche
2. Lead Funnel Structuring
Campaigns built to drive form fills, WhatsApp messages, calls, or Calendly bookings
3. Creative Direction
Scroll-stopping static visuals and short-form video ads
4. Daily Optimizations
Retargeting and budget scaling based on live CPL data
Analytics & Feedback Loop
You always know what’s converting, and where we can improve
Platform Execution & Results
Lead Generation Where Your Audience Lives
- Meta Ads (Facebook & Instagram): High-volume lead gen with emotional hooks
- Google Search Ads: Intent-driven leads from real-time queries
- LinkedIn Ads: Precision B2B targeting for premium service providers
- TikTok or YouTube Ads: For younger, content-driven audiences
Platform Execution & Results
Lead Generation Where Your Audience Lives
- Meta Ads (Facebook & Instagram): High-volume lead gen with emotional hooks
- Google Search Ads: Intent-driven leads from real-time queries
- LinkedIn Ads: Precision B2B targeting for premium service providers
- TikTok or YouTube Ads: For younger, content-driven audiences
Why Grayscale?
Strategy-first approach based on funnel psychology
Full integration with form tracking, WhatsApp, and call flows
Performance-based pricing options available
In-house creative tailored to service niches
Transparent weekly reports and constant campaign refinement
Turn Ad Spend Into Booked Calls
Your leads shouldn't drain your budget. Let us build a lead-gen system that brings you serious buyers, not wasted clicks.